Defined by Thought

Defined by Thought

Design, Distilled.

Sehee Yun is a Visual Experience Designer with 7+ years of experience spanning digital experiences, interactive media, visual systems, brand identities, and campaigns.

During her time at A FLOW, she worked across gaming, sports, entertainment, technology, and culture for clients including Adidas, Samsung, SM Entertainment, NCSoft, and the Korea Football Association. Her work moves between mediums—from digital products and interactive installations to brand systems and campaigns—but is connected by the same idea: turning complex concepts into clear, memorable experiences.

Her approach combines visual craft with systems thinking. Whether shaping a digital interface, an interactive experience, or a brand world, she looks for the underlying idea that can hold everything together—and builds a visual language around it.

Now based in Canada, she continues to bring this approach across different contexts, mediums, and experiences.

Beyond design, she writes, reflects on films, and observes the small details of everyday life. These slower practices continue to shape how she thinks, sees, and makes.

Select Clients

Adidas, Samsung, Google, NCSoft, SM Entertainment, LG, KFA, HYBE, CJ Group, KYOCHON F&B and more.

Adidas, Samsung, LG, HYNNDAI, Korea Football Association (KFA), CJ Group, CJ Express, CJ Cheilchedang, KYOCHON F&B, SM Enter., Shinsegae International Corp., Google, PUMA, NC Soft, The PR()JECT GROUP, NAVER Corp., GS Corp., and more.

Select Clients

Adidas, Samsung, Google, NCSoft, SM Entertainment, LG, KFA, HYBE, CJ Group, KYOCHON F&B and more.

Expertise

Visual Design, Art Direction, Digital Experience, Interaction Design, UI Design, Visual Systems, Brand Experience

Adidas, Samsung, LG, HYNNDAI, Korea Football Association (KFA), CJ Group, CJ Express, CJ Cheilchedang, KYOCHON F&B, SM Enter., Shinsegae International Corp., Google, PUMA, NC Soft, The PR()JECT GROUP, NAVER Corp., GS Corp., and more.

Expertise

Visual Design, Art Direction, Digital Experience, Interaction Design, UI Design, Visual Systems, Brand Experience